Be Honest or Be Gone, don't assume everyone has a moral compass

Running a small, woman owned business like LAFACE makes me see this type of behavior in a completely different light and it really upsets me. I know more than you can imagine how the cost of buying the correct ingredients to formulate products is detrimental to the final products efficacy and your end result. To be able to honestly support your claims with science is extremely expensive. Also the extra steps in formulation and lab work etc… But it can be done, however that was not the choice made here. 

IT IS A CONSCIENTIOUS and CALCULATING COURSE OF ACTION.

This really happened. The money they extracted from unknowing customers they clearly felt was more important then being truthful or the needs of the client. I am not making this up, The facts below are all you need. I just want you to know that we at LAFACE do take the extra time and R and D to do things correctly. We spend the money, are diligent in our standards, are concerned about our clients and want to make a positive mark on this place we call earth. The products we create are to BENEFIT our clients, and our standards are more important then anything. Ask anyone who knows our company…My priority at LAFACE is to have a highly respected company with integrity and longevity. Our clients come first. The only thing that confuses me is that consumers keep falling for this other, as noted below.

Jessica Alba’s eco-friendly household, beauty and baby product business "The Honest Company" was hit with another lawsuit over allegations that it’s not quite as honest as it reports to be. A class action complaint filed by one Margo Smith in Missouri claims Honest “deceptively marketed its popular consumer liquid laundry detergent, dish soap, multi-surface cleaner and other products” as not containing sodium lauryl sulfate, when tests published by the Wall Street Journal on March 10 found “significant amounts” of the foaming cleaning chemical.

A similar lawsuit concerning the company’s mislabeling of products as “Natural” was filed in New York prior with reference to 41 different items. Honest, clearly a target for class action firms, was also hit with two class action lawsuits over ineffective sunscreen.

Johnson & Johnson agreed to pay $5 million to settle accusations that the company falsely advertised its baby bedtime products as “clinically proven” to help babies sleep better. According to the class action lawsuits, Johnson & Johnson “knew or should have known, at the time it began selling the products, that there are no studies showing that the bedtime products are clinically proven to provide any results and [Johnson & Johnson] has no basis to make the claims about its products.”

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Cosmetics company L’Oréal USA, Inc. has agreed to settle Federal Trade Commission charges of deceptive advertising about its Lancôme Génifique and L’Oréal Paris Youth Code skincare products. According to the FTC’s complaint, L’Oréal made false and unsubstantiated claims that its Génifique and Youth Code products provided anti-aging benefits by targeting users’ genes. “It would be nice if cosmetics could alter our genes and turn back time,” said Jessica Rich, Director of the FTC’s Bureau of Consumer Protection. “But L’Oréal couldn’t support these claims.” In national advertising campaigns that encompassed print, radio, television, Internet, and social media outlets, L’Oréal claimed that its Génifique products were “clinically proven” to “boost genes’ activity and stimulate the production of youth proteins that would cause “visibly younger skin in just 7 days,” and would provide results to specific percentages of users. Similarly, for its Youth Code products, L’Oréal touted – in both English- and Spanish-language advertisements – the “new era of skincare: gene science,” and that consumers could “crack the code to younger acting skin.”

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Galderma Laboratories LP falsely markets its Cetaphil skin care products in such a manner as to suggest they will treat or mitigate the discomfort and dryness associated with eczema, according to a class action lawsuit removed to California federal court.

So think about it. Make smart decisions, take the high road, do it right or not at all and hopefully…these types of things won’t happen under your watch in your company. Your only priority is to do what you say you are going to do and to be HONEST about it. Stay alert and follow your gut.